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ADD SUV
Electronic · 2010

ADD SUV

Uffie

High-gloss electro-pop meets deadpan rap. A satirical, bass-heavy collision between the queen of Ed Banger and Pharrell Williams.

May 5, 2010 · Ed Banger Records

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ADD SUV represents the peak of the bloghouse era's transition into the mainstream. It is a track that feels like a high-fashion editorial shot in a gritty parking garage. Uffie's vocal performance is the epitome of 'too cool to care,' delivering verses with a rhythmic, spoken-word quality that borders on the hypnotic. This detachment is perfectly balanced by Pharrell Williams, whose melodic contributions bring a sun-drenched, Virginia Beach warmth to the cold, Parisian electro-clash foundation. The result is a song that is simultaneously an anthem for and a parody of early 2010s consumerism.

Moments Worth Listening For
The moment Pharrell's smooth falsetto bridge cuts through Uffie's monotonous rap, shifting the track from gritty to glossy.
The distorted, buzzing synth bassline that kicks in during the chorus, mimicking the roar of an engine.
Uffie's nonchalant countdown during the intro that sets a tone of bored-but-cool detachment.
Where This Album DepartsEach spoke is a trait. The orange shape shows where this album pulls away from — or holds to — the rest of the artist’s catalogue. Tap for more.

How does ADD SUV sound next to the rest of Uffie's catalogue?

Social Commentary+4.0σ

The writing leans far further into social commentary than the rest of the catalogue.

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