Everyday Living

Released in August 2013, Everyday Living served as the formal introduction of Justine Skye, an artist who first gained traction through the social media platform Tumblr. While often categorized as Contemporary R&B, the album distinguishes itself through its heavy use of acoustic instrumentation and pop-rock sensibilities, particularly on the title track. Produced during a period when R&B was trending toward 'dark' and 'moody' (the post-Weeknd era), Skye’s debut opted for a brighter, more melodic palette. The project features production that emphasizes digital clarity while maintaining an analog-adjacent warmth through guitar work and organic percussion. Critics, including those at AllMusic, noted Skye’s potential as a 'Purple Unicorn' - a nickname she adopted - highlighting her ability to blend youthful pop appeal with a sophisticated vocal delivery that hinted at a deep appreciation for 90s soul. It remains a foundational text for the 'Tumblr R&B' aesthetic of the early 2010s.