Cannons

Cannons are a Los Angeles-based trio that successfully bridged the gap between indie-pop obscurity and mainstream alternative success. Formed in 2013 after Ryan Clapham and Paul Davis sought a vocalist to complement their 80s-influenced compositions, they found Michelle Joy via Craigslist, whose distinctive breathy delivery became the band's sonic signature. Their sound identity is built on a foundation of 'nu-disco' and 'chillwave' sensibilities, characterized by clean, chorus-heavy electric guitars, driving but understated basslines, and lush synthesizer pads.

The band's career arc was dramatically altered when their 2019 track 'Fire for You' went viral after a sync placement in the Netflix series 'Never Have I Ever,' eventually leading to a major label deal with Columbia Records. Critically, they are praised for their 'vibe-heavy' consistency, often cited alongside acts like Poolside or Leisure for their ability to create 'daytime disco' and 'sunset pop.' Their influence web connects the 1980s sophisti-pop of Sade and The Blue Nile to modern indie-electronic trends. They occupy a unique cultural position as a 'sync-friendly' band that maintains a credible indie aesthetic, appealing to both casual pop listeners and dedicated vinyl collectors of the 'dream-pop' persuasion.