Candid, conversational pop that feels like a voice note from a best friend. Intimate vocals and minimalist beats for moments of self-reflection.
JESSIA (Jessika Harling) represents the 2020s shift toward 'mainstream indie' where viral authenticity meets high-level pop craft. Emerging from British Columbia, her career trajectory was fundamentally shaped by the TikTok ecosystem, where her raw vocal takes resonated for their lack of artifice.
Musically, she occupies a space between the minimalist electropop of Lorde and the confessional singer-songwriter tradition of Julia Michaels. Her work is characterized by a high degree of lyrical specificity, often addressing themes of self-worth and body positivity in a way that avoids cliché by leaning into the 'ugly' details of the human experience. Critically, she is noted for her technical control, a result of her formal music education, which allows her to execute complex vocal runs while maintaining a 'casual' delivery. Her cultural position is that of a relatable peer to Gen Z and younger Millennials, bridging the gap between DIY internet creators and major label pop stars. Her influence web includes modern pop architects who prioritize the 'dry' vocal mix and rhythmic phrasing over traditional melodic soaring.
Shares indie pop, electropop (subgenres); empowering, vulnerable, playful (moods)
Shares indie pop, electropop (subgenres); urban_night, coffee_shop, solitude (atmosphere)

Shares indie pop, electropop, contemporary r&b (subgenres); minimalist, studio_polished, dry_intimate (production style)
Shares indie pop, electropop, contemporary r&b (subgenres); vulnerable, playful, bittersweet (moods)
Shares indie pop, electropop, contemporary r&b (subgenres); breathy, gentle (vocal style)
Shares indie pop, electropop (subgenres); breathy, gentle (vocal style)
Shares indie pop, electropop, contemporary r&b (subgenres); breathy, gentle, belting (vocal style)
Shares indie pop, electropop, contemporary r&b (subgenres); keys/synth, drum machine, electric guitar (instrumentation)
Shares self_examination, empowering, electropop, vulnerable (signature)
Shares electropop, vulnerable, coffee_shop, indie pop (subgenre)
Cassette uses generative AI to enrich its catalog. How we use AI →