Pop · US

Kida

Sleek, high-definition Balkan pop and R&B that feels like a Mediterranean summer night. Polished beats and confident vocals for the pre-club ritual.

Browse Catalog
Intro

Kida (Orhidea Latifi) is a central figure in the modern Kosovo-Albanian pop explosion that has increasingly influenced the European charts. Emerging in the mid-2010s, her sound has evolved from teen-pop foundations into a sophisticated blend of R&B, reggaeton, and trap.

Her career is defined by high-profile collaborations with regional heavyweights like Mozzik and Ledri Vula, as well as international crossovers like her work with German rapper Samra. This positioning has made her a bridge between the Albanian music scene and the broader DACH (Germany, Austria, Switzerland) markets. Critically, she is noted for her impeccable production choices, often working with top-tier producers to achieve a 'global' sound that doesn't sacrifice its specific cultural grit. Her debut album, Orchidé, solidified her status as a versatile artist capable of sustaining a cohesive narrative beyond hit singles. She represents the new guard of Balkan artists who utilize digital platforms to bypass traditional gatekeepers, achieving millions of views and chart positions across multiple borders.

Our Catalog1 Album · 2010
The Sound · Center of GravityWeighted across the artist's discography. Tap a trait for examples.
Adjacent Artists
J
Jimilian

Shares contemporary r&b, reggaeton, dance-pop (subgenres); studio_polished, digital_clarity, compressed_loud (production style)

L.A.X
L.A.X

Shares contemporary r&b, reggaeton, dance-pop (subgenres); studio_polished, digital_clarity, compressed_loud (production style)

Ardian Bujupi
Ardian Bujupi

Shares studio_polished, digital_clarity, compressed_loud (production style); contemporary r&b, reggaeton, dance-pop (subgenres)

Tuuli
Tuuli

Shares contemporary r&b, trap, dance-pop (subgenres); studio_polished, digital_clarity, compressed_loud (production style)

CS
Celina Sharma

Shares studio_polished, digital_clarity, compressed_loud (production style); confident, romantic, playful (moods)

S
Simona

Shares studio_polished, digital_clarity, compressed_loud (production style); contemporary r&b, reggaeton, dance-pop (subgenres)

Aya Nakamura
Aya Nakamura

Shares contemporary r&b, dance-pop, reggaeton (subgenres); confident, playful, empowering (moods)

P
Paradise

Shares contemporary r&b, reggaeton, dance-pop (subgenres); studio_polished, digital_clarity, compressed_loud (production style)

I
Inez

Shares studio_polished, digital_clarity, compressed_loud (production style); contemporary r&b, reggaeton, dance-pop (subgenres)

T
TARA

Shares studio_polished, digital_clarity, compressed_loud (production style); breathy, processed (vocal style)

Bizzey
Bizzey

Shares reggaeton, summer, studio_polished, trap (signature)

Aidan
Aidan

Shares reggaeton, summer, studio_polished, romantic (signature)

Cassette uses generative AI to enrich its catalog. How we use AI →