Pop · SE · Active since 2006

The Sound of Arrows

Cinematic, widescreen synth-pop that feels like a lost 80s adventure film. Euphoric melodies and orchestral swells for moments of pure, unironic wonder.

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Intro

The Sound of Arrows craft music that sounds like the platonic ideal of a summer childhood memory. It is synth-pop expanded to a cinematic scale, trading the usual club grit for a sense of wide-eyed, panoramic wonder. Their sound is defined by shimmering electronic layers, soaring melodies, and a production style that feels both intimate and massive, often incorporating orchestral flourishes and choral elements that elevate their songs into anthems of escapism.

What truly distinguishes the duo is their commitment to unbridled optimism and nostalgia. While many of their Swedish contemporaries lean into cool, detached minimalism, Stefan Storm and Oskar Gullstrand embrace a maximalist 'wall of sound' approach. Their music often features breathy, layered vocals that float above driving percussion and glittering arpeggios, creating a texture that is simultaneously soft and powerful. It is the sound of a sunset that never quite ends.

For the best entry point, start with their debut album, Voyage. It is a cohesive conceptual journey that perfectly encapsulates their 'technicolor' aesthetic. Tracks like Into the Clouds and Magic serve as the ultimate primer for their brand of euphoric, sky-reaching pop that manages to feel both futuristic and deeply rooted in the melodic traditions of the 1980s.

The Sound of Arrows are a Swedish electronic music duo originally from Gävle, and now based in Stockholm. The duo, consisting of Oskar Gullstrand and Stefan Storm, have remixed tracks for artists such as Lady Gaga, Alphabeat, The Naked and Famous, Natalia Kills and Nicole Scherzinger. They also produced the song "Shoot the Bullet" for electropop artist Queen of Hearts. The band's song "Into the Clouds" was among the most downloaded songs in the United Kingdom for the week of 20 September 2009. Their major-label debut single, "Nova", was released in March 2011 by Geffen Records, and its accompanying music video premiered on Popjustice on 21 February 2011. The follow-up single "Magic" was released in August 2011, having previously been used in a television commercial for the Mitsubishi Outlander car. The duo's debut album, Voyage, was released in November 2011. In 2015, the band announced plans to release a second album. On 17 March 2017, the band released the single "Beautiful Life", their first in five years. Their second album Stay Free was released on their own label in October 2017 on transparent vinyl record and CD through the band's website and in digital form, to mixed reviews. Their music has been described as "more heavenly Swedish dream-pop".
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Our Catalog2 Albums · 2011 · 2017
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