Goin' Through
Polished Greek hip-hop that blends sharp social commentary with glossy, funk-infused production. High-energy anthems for urban nights and long drives.
Polished Greek hip-hop that blends sharp social commentary with glossy, funk-infused production. High-energy anthems for urban nights and long drives.
Goin' Through represents the intersection of street-level grit and high-gloss Mediterranean production. Their sound is defined by a heavy, rhythmic foundation that draws equally from classic 90s boom bap and the soulful, funk-driven textures of the 70s. It is music that feels expansive and expensive, often featuring lush arrangements that elevate standard rap beats into something more cinematic.
What sets them apart is the chemistry between Nikos Vourliotis's commanding vocal presence and Michalis Papathanassiou's sophisticated production. They managed to bridge the gap between underground hip-hop and mainstream Greek pop without losing their edge, often using their platform to deliver pointed critiques of Greek society and politics wrapped in infectious, club-ready hooks.
Start with the album La Sagrada Familia to hear them at their commercial and creative peak. It captures the 'Family' label aesthetic perfectly, showcasing their ability to curate a massive, collaborative sound that defined an entire era of Greek urban music.
Shares boom bap, pop rap, contemporary r&b (subgenres); confident, playful, energetic (moods)
Shares confident, defiant, playful (moods); boom bap, pop rap, contemporary r&b (subgenres)
Shares boom bap, pop rap, contemporary r&b (subgenres); studio polished, sample based, maximalist (production style)
Shares pop rap, contemporary r&b, boom bap (subgenres); confident, defiant, playful (moods)
Shares boom bap, pop rap, contemporary r&b (subgenres); studio polished, sample based, maximalist (production style)
Shares pop rap, boom bap, contemporary r&b (subgenres); studio polished, sample based, maximalist (production style)
Shares boom bap, pop rap (subgenres); confident, playful, energetic (moods)
Shares pop rap, contemporary r&b, boom bap (subgenres); studio polished, sample based, maximalist (production style)
Shares pop rap, funk, boom bap, contemporary r&b (signature)
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